“We started Dscoop to provide the Industry with a positive platform that could create partnerships, new opportunities, and build relationships. Never, would I have imagined this organization to grow into what it is today.” Jack Glacken, President of TGI. Dscoop, a community of HP users, is holding their Tenth Annual Conference, Dscoop X, March 5-7, 2015 in Washington, DC. The…
Inspired by the theme for Dscoop9, “Break The Mold”, Dscoop is breaking the mold like never before in their marketing efforts for the Dscoop9 conference. The marketing strategy for the conference calls for using variable data and cross-media tactics throughout all marketing materials in a way that is new to the organization’s marketing techniques from previous years. Dscoop took into…